Small Wonder: The Amazing Story of the Volkswagen Beetle

$129.95
1

Free delivery over $80 — packed in Melbourne, posted Australia-wide.

Chosen with care — every piece earns its place.

30-day returns — if it isn't right, we'll put it right.

Over 1.2 million paperback copies were sold when originally released, making Small Wonder the most successful Beetle book of all time. Often quoted as a reference source by subsequent histories, Small Wonder provided valuable insights and inside information gleaned from years of research within Volkswagen. Not only is the history of Volkswagen portrayed, but also that of the personalities that helped shape the direction of the company and of the Beetle itself.

Features:

  • At the time of writing, the author had full access to Volkswagen archives in Germany and the U.S.
  • Detailed profile of Heinz Nordhoff, the man most responsible for the worldwide success of Volkswagen in the '50s, '60s, and '70s
  • The complete story of how the Beetle overtook the U.S. market
  • How advertising played a role, including the behind-the-scenes story of VW's ad agency at the time, DDB (Doyle Dane Bernbach) and their classic "Think Small" campaign
  • New section on "How to identify the year of a Beetle," and a detailed look at the assembly process
  • Polish gently and keep dry
  • Store in its pouch or a capsule between uses

Dispatched from Melbourne within 1–2 business days. Free standard delivery on orders over $80. 30-day returns on unused items in original presentation.

A piece worth keeping

"Anything with that much history deserves better accommodation than a drawer."

Chosen, like everything here, for character as much as condition — set where it can be seen and used, rather than left in the dark.

Makerjonahlumes
SKURB-GVSW
DispatchMelbourne, 1–2 days